Italy’s new draft law on artificial intelligence
7 Maggio 2024
On April 23, the Italian Council of Ministers approved a draft law (“disegno di legge”) to introduce provisions that empower the Italian Government in the field of artificial intelligence (“DDL AI”). This draft law amends the initial version that was circulated in early April. The DDL AI, which includes 26 articles, establishes regulatory criteria aimed […]
Neuromarketing: cos’è e perché è importante parlare di neuro-diritti
5 Febbraio 2024
Nel recente panorama delle dinamiche di mercato, l’incrocio tra neuroscienze e marketing (c.d. neuromarketing), si è rivelato un’innovazione paradigmatica. La disciplina del neuromarketing si affida all’esplorazione delle reazioni cerebrali agli stimoli promozionali per delineare gli arcani meccanismi e le dinamiche cognitive che influenzano le preferenze e il comportamento d’acquisto del consumatore.In questa cornice, il neuromarketing […]
Artificial Intelligence Act: innovation, risks, and protection of fundamental rights
17 Gennaio 2024
In April 2021, the European Commission (the “Commission”) proposed the regulation laying down harmonised rules on artificial intelligence (the Artificial Intelligence Act, briefly the “AI Act”), the first european regulation on artificial intelligence (“AI”). In the following years, the Commission proposed other legal initiatives, connected to the AI systems, such as, in September 2022, the […]
